So a lady with a vintage obsession and a background in dressmaking and textiles met an ex-professional snowboarder, and the result was the amazing New Zealand based brand, Lonely Hearts.

The pieces from this brand are a lovely romantic, punk rock mashup full of florals, lace, and flowing fabrics. Lonely Hearts proves it is possible to look tough and feminine at the same time (though not that I didn’t already realize that).




O-H M-Y-G-O-D I really love all those clothes…I want it all!!!
I like the first one the most. I am a fan of the ‘tough and feminine at the same time’ but it’s hard to pull off.